In September 2023, Potential gain Food sources reported its arrangements to open an enormous developed meat plant in Glenview, Illinois. The 187,000-square-foot plant was scheduled to have an underlying limit of millions of pounds of bioreactor-blended meat each year, which would make it perhaps of the biggest arranged production line in the beginning developed meat industry.

The facility was given the name Rubicon, which refers to "a point of no return" for the production of cultivated meat. WIRED can uncover that Potential gain's arrangements to construct Rubicon have been required to be postponed, and the organization will rather zero in on multiplying its interest in its laid out office in Emeryville, California, before it proceeds with work in Glenview.

In an email seen by WIRED, Potential gain Chief Uma Valeti let representatives know that growing tasks at its Emeryville office would cost "considerably less" than building the principal period of Rubicon and that the organization had been smoothing out the manner in which it works and halting noncritical work.

The shift likewise implies that the jobs of laborers zeroed in explicitly on the Illinois manufacturing plant have been dispensed with, and those representatives got severance. In the email, Valeti stated that the business would be implementing "other changes" and "selective role eliminations" that would have an effect on 16 employees across the organization. Workers impacted by the declaration were educated regarding the progressions to their job on the morning of February 12.